TY - JOUR
AU - Ramli, Kautsar
AU - Prokop, Daniel
AU - Mawson, Suzanne
AU - Kitagawa, Fumi
AU - Vorley, Tim
AU - Gherhes, Chris
AU - Campopiano, Giovanna
AU - Spigel, Ben
PY - 2025
DA - November
TI - Business model innovation in the context of crisis: a qualitative longitudinal analysis
JO - Journal of Technology Transfer
AB - The Covid-19 pandemic highlighted the challenges firms face in engaging in Business Model Innovation (BMI) during a crisis. To better understand how and why entrepreneurial firms undertake BMI during periods of uncertainty this study employs a novel methodology to systematically identify how firms shift their business model by using qualitative longitudinal data based on 229 interviews with 85 high-growth British entrepreneurs. The findings suggest three core archetypes of BMI in crisis: Crisis Response, Crisis Enablement, and Planned Innovation. Each archetype is underpinned by specific drivers and processes that explain why and how BMI occurred.
PB - Springer Nature
UR - https://strathprints.strath.ac.uk/94667/
KW - Coronavirus (COVID-19)
ER