@article{Arslan_A-2021_102784,
title = {COVID-19 Driven Challenges in international B2B Customer Relationship Management: Empirical Insights from Finnish High-Tech Industrial Microenterprises},
author = {Arslan, A. and Golgeci, I. and Khan, Z. and Ahokangas, P. and Haapanen, L.},
month = {aug},
year = {2021},
abstract = {PurposeThis paper aims to focus on the influences of the COVID-19 pandemic on business-to-business (B2B) firms’ relationship initiation and customer relationship management in an under-explored and unique context of high-tech industrial microenterprises. The authors analyze the challenges posed by the COVID-19 pandemic in the specific context of B2B relationship initiation and customer relationship management dynamics by examining Finnish B2B industrial microenterprises.},
pages = {49-66},
volume = {30},
issue = {7},
journal = {International Journal of Organizational Analysis},
publisher = {Emerald Publishing},
url = {https://doi.org/10.1108/IJOA-04-2021-2719},
}
