@misc{Piccio_B-2021_87032, title = {Learning from the 2020 Edinburgh Festival Fringe: Recommendations for Festivals and Performing Arts in Navigating Covid-19 and New Digital Contexts}, author = {Piccio, B. and Elsden, C. and Helgason, I. and Terras, M.}, month = {jun}, year = {2021}, abstract = {When it happened, the announcement that the Edinburgh Festivals would not go ahead was both predictable and shocking. Cruelly, so many aspects of what makes the Edinburgh Festival Fringe unique, appeared suddenly impossible and unpalatable. How could this festival work remotely? What would happen, when the Fringe doesn’t happen? As researchers on Creative Informatics - a project to explore data-driven innovation in the Creative Industries – we wanted to record these remarkable circumstances and study the role(s) of digital technologies in response. In particular we sought to reflect on the pivots artists, venues and festivals would be required to make, and perhaps identify longer term shifts in the performing arts sector.}, journal = {Creative Informatics Research Report}, publisher = {Zenodo}, url = {https://doi.org/10.5281/zenodo.4775363}, }